Creating content on a regular basis is quite a challenge! I’ve been blogging for a few months now! While my blog focuses mainly on spirituality, psychology, philosophy, etc., I also like to suggest books to read and give some insights on the blogging industry. I do suggest you read some of my other posts to get a better idea of who I am and what I do.
I’m not an expert when it comes to all the do’s and don’ts of blogging, but being a member of a few blogging groups, I do see the various challenges that some bloggers end up facing. And you know what? I think the most difficult one is the blank page syndrome.
I mean, what can be worse than being faced with no inspiration when all you have to do is write? You will always find solutions for SEO, better ranking, publicity, reach a wider audience, etc., but having no ideas on what to write can be a real problem.
Write Content That You Are Passionate About
Since I’ve been blogging, I use the encounters with other people, the books I read, the conversations I have, etc., as a source of inspiration for my posts. That also is where my daily meditation comes in handy when I need to dig deeper into my daily life to see where I’ve learned something new or what needs healing/growth.
It’s sort of my niche! It means to basically dig into my spiritual journey to share with others the lessons learned and the places where I need healing and growth. I somehow know it will be perpetual because we always learn something new when we live in the “now.”
That doesn’t mean that some posts aren’t harder than others to write… It only means that my daily life needs to be lived in an attitude of listening and welcoming the lessons that life throws at me.
Write Content That Will Survive the Difficult Times
There will always be those days where you are rushed and can hardly find the time to post or those moments where you just feel like giving up… But the ranking and algorithms need you to continue to make sure your website does not lose its spot on the immense web of ideas.
I would definitely suggest you get some posts written in advance. But if you’re like me, you might not find the time or the inspiration to do so. Sometimes, it’s just too hard to get so many posts ready when you also need to work on a regular basis.
So, by choosing the right niche, you might find it easier to find inspiration when the difficult days arise. That’s especially true now because Google is changing its ranking policies and will bring forward creative websites that are not just copying and pasting content or repeating the same as many others.
Write Content That Represents Who You Are.
So what you need to do is write content that represents who you are! Content that you are passionate about and that you feel you can talk about for ages. If I were to write about computers, I can probably get through with a few posts, but long-term? I’d really struggle.
Why? Because, as much as I love technology, I cannot find the inspiration that will lead me to finding the different approaches to create unique content. Comparing hardware and software is just not me!
I’m more of a spiritual guy that keeps meeting weird people! I mean, they are not necessarily weird in a mean way, they are simply themselves. It’s probably more about me than about them… I’m more of a childish personality that falls into admiration and is awed so easily!
I just love learning, listening, reading, meditating, finding inspiration and amazement in others. That’s who I am, that’s what I did even before I started writing. So yes, it might be harder to rank quickly and make tons of money from ads, but I think the journey is worth it!
Content You Are Proud Of
I sometimes also wonder if the many bloggers out there are truly proud of what they write… I mean, some content is outstanding … while lots of the posts out there are so repetitive. They don’t stand out … they only imitate.
It’s a bit like TikTok! There are these geniuses that will think of ways to be original, will create unique content and will become viral … but there are these creators that see those videos and imitate hoping to reach the same peaks. Are they still good? Probably! But not unique!
And if you happen to find the original creator first and then find those who imitate, if you’re like me, you will simply scroll away … it’s that easy to flush the insipidity of those who choose to imitate and don’t do the work to find their own unique niche!
So yes, we’re just a scroll away from what can make a difference. A scroll away from what can truly inspire others or leave them cold and unhappy with what we propose.
I may be crazy to think that… But if you do what you love, you will attract what you need and the readers that will love your content as well. Don’t settle for the pay! Don’t just write for the views. Write because it’s just part of who you are!